March 2025 Lunch and Learn Presentation

The following are some additional links that may be helpful to prepare for the development of a new or enhanced tourism experience, elevated marketing, as well as professional development tools.

Tourism Resources https://tourismnewbrunswick.info/welcome/

  • General Market Readiness and Market Readiness by Sector
  • Add or Update a Tourism New Brunswick Website Listing

*It is recommended to take a peek at your existing listing to ensure your images and description represent the quality and uniqueness of your business.

  • Add a Deal or Package for additional profile
  • Set up a Google Profile (the #1 online profile for consumers/travelers – be sure to update hours of operation)
  • Set up a Trip Advisor Profile
  • Studies & Programs
  • Photo Gallery
  • Team Contacts

Trade – access to new markets through regional, national and international tour operator partners

  • Trade Readiness Interactive 4-Part Workshop Series (see attached)

Travel Media

  • Share story ideas and/or new business details with the Kings Regional Service Commission, James Keirstead or neil.hodge@gnb.ca

Town of Sussex Destination Market Readiness Tourism Assessment Report and Action Plan (2022)

Gros Morne Institute for Sustainable Development (GMIST) Free and subsidized E-Courses, Sandbox Series , Experience & Community Development Programs

  • Experiential Development Program – LIFT
  • Marketing & Storytelling
  • High-Value Marketing
  • Sustainable Tourism
  • Wellness Tourism – just to name a few

https://gmist.ca

Tourism Industry Association of New Brunswick https://tianb.com/

  • Member benefits, training, certification programs and the Annual Tourism Summit

Indigenous Tourism Association of New Brunswick https://social55727.wixsite.com/itanb

  • Principles and practices for Indigenous inclusion in the areas of education, experience development and partnerships

Destination Canada https://www.destinationcanada.com/en-ca/about-us

  • Research, trends, markets, toolkits, dashboards, etc.

ACOA Funding Programs in Business Development https://www.canada.ca/en/atlantic-canada-opportunities/services/business-development-program.html and Digital Adoption https://ised-isde.canada.ca/site/canada-digital-adoption-program/en

Kindest and warmest regards,

Shelley

Shelley Pisegna  (she/elle)

Tourism Development Officer | Agent Développement du tourisme

Community & Regional Development | Développement communautaire et régional

Tourism, Heritage and Culture | Tourisme, Patrimoine et Culture

www.tourismnewbrunswick.ca | www.tourismenouveaubrunswick.ca

Business Phone: (506) 850-7934 | Téléphone professionnel : (506) 850-7934

Email: shelley.pisegna@gnb.ca   Courriel: shelley.pisegna@gnb.ca

www.tourismnewbrunswick.ca | www.tourismenouveaubrunswick.ca